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BKNG

Prezzo Booking Holdings Inc

Closed
BKNG
$177,60
+$1,40(+0,79%)

*Data last updated: 2026-04-08 00:43 (UTC+8)

As of 2026-04-08 00:43, Booking Holdings Inc (BKNG) is priced at $177,60, with a total market cap of $139,74B, a P/E ratio of 32,15, and a dividend yield of 0,90%. Today, the stock price fluctuated between $169,77 and $180,14. The current price is 4,61% above the day's low and 1,41% below the day's high, with a trading volume of 9,07M. Over the past 52 weeks, BKNG has traded between $165,76 to $5.839,41, and the current price is -96,95% away from the 52-week high.

BKNG Key Stats

Yesterday's Close$176,19
Market Cap$139,74B
Volume9,07M
P/E Ratio32,15
Dividend Yield (TTM)0,90%
Dividend Amount$10,50
Diluted EPS (TTM)6,66
Net Income (FY)$5,40B
Revenue (FY)$26,91B
Earnings Date2026-04-28
EPS Estimate1,10
Revenue Estimate$5,50B
Shares Outstanding793,13M
Beta (1Y)1.198
Ex-Dividend Date2026-03-06
Dividend Payment Date2026-03-31

About BKNG

Booking Holdings Inc. provides travel and restaurant online reservation and related services worldwide. The company operates Booking.com, which offers online accommodation reservations; Rentalcars.com that provides online rental car reservation services; Priceline, which offer online travel reservation services, and consumers hotel, flight, and rental car reservation services, as well as vacation packages, cruises, and hotel distribution services. It also operates Agoda that provides online accommodation reservation services, as well as flight, ground transportation and activities reservation services. In addition, the company operates KAYAK, an online price comparison service that allows consumers to search and compare travel itineraries and prices, comprising airline ticket, accommodation reservation, and rental car reservation information; and OpenTable for booking online restaurant reservations. Further, it offers travel-related insurance products, and restaurant management services to consumers, travel service providers, and restaurants. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. The company was founded in 1997 and is headquartered in Norwalk, Connecticut.
SectorConsumer Cyclical
IndustryTravel Services
CEOGlenn D. Fogel
HeadquartersNorwalk,CT,US
Official Websitehttps://www.bookingholdings.com
Employees (FY)24,30K
Average Revenue (1Y)$1,10M
Net Income per Employee$222,38K

Booking Holdings Inc (BKNG) FAQ

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Booking Holdings Inc (BKNG) is currently trading at $177,60, with a 24h change of +0,79%. The 52-week trading range is $165,76–$5.839,41.

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Hot Posts su Booking Holdings Inc (BKNG)

NodeGuardian

NodeGuardian

18 minuti fa
Booking Holdings (BKNG) has experienced a 17.7% decline year-to-date, trading at approximately US$4,381 per share. Despite mixed recent returns, an intrinsic value estimate of $7,702 per share, derived from a Discounted Cash Flow (DCF) analysis, suggests the stock is undervalued by 43.1%. Additionally, its current P/E ratio of 25.68x is below Simply Wall St's proprietary Fair Ratio of 39.00x, further indicating undervaluation.
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liquidation_surfer

liquidation_surfer

3 ore fa
Just been looking at Booking Holdings and there's something interesting happening here that most investors might be sleeping on right now. Back in February, the company announced a 25-to-1 stock split, which usually signals management confidence in future growth. Data from Bank of America shows that stocks tend to return around 18.3% in the year following a split announcement versus 13.3% for the S&P 500. But BKNG actually went the opposite direction - down more than 5% since the announcement. Why? Everyone's freaking out about AI disrupting their booking business. Here's the thing though. The AI narrative is probably overblown. Booking has a moat that's way harder to replicate than people think. They've got 4.4 million properties across 220 countries on their platform. That's not something a chatbot competitor builds overnight. These are mostly independent hotels and vacation rentals that depend on Booking for distribution. Building that network takes years. Beyond accommodations, they're expanding into flights, rental cars, tours, activities, and restaurant reservations through OpenTable. Their Connected Trip strategy - where customers book multiple parts of a trip together - grew in the high 20% range last year. That's serious customer stickiness and horizontal integration that AI alone can't disrupt. The financial picture is actually solid. Revenue grew 13% in 2025 with an 8% increase in room nights. More importantly, their cost-cutting program from late 2024 is working - bottom-line growth hit 20% for the year. They're buying back shares aggressively, which pushed EPS growth to 22%. Management expects this momentum to continue and is targeting 15% EPS growth going forward while still investing in AI, Connected Trips, and expanding into Asia. And here's where it gets interesting - the valuation looks unbelievably cheap right now. Forward P/E is sitting around 14, and the PEG ratio is under 1. At that price, you're basically pricing in a complete collapse in their earnings power. That seems unlikely given their data advantage, supply network, and brand strength. I'm not saying this is guaranteed to moon, but for investors looking for cheap stocks to buy now with actual fundamentals behind them, BKNG at these levels looks like one worth considering. The market's probably overreacting to AI fears while missing the real competitive advantages here.
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SelfRugger

SelfRugger

11 ore fa
Should You Buy Booking Stock Before Its 25-1 Stock Split? ========================================================= Booking Holdings Inc office by-tupungato via iStock Ebube Jones Fri, February 27, 2026 at 12:00 AM GMT+9 6 min read In this article: * StockStory Top Pick NVDA -5.04% AVGO -6.26% ORLY -0.31% * WMT -1.01% BKNG +1.34% Stock splits have quietly come back into focus on Wall Street over the past year or so, as a mix of mega-cap leaders and long-term compounders use them to lower share prices on paper and attract more everyday investors. In 2024, more than a dozen brand-name companies, including Walmart (WMT) and several AI-driven names like Nvidia (NVDA) and Broadcom (AVGO), either completed or announced forward splits. 2025’s first big split was O’Reilly Automotive’s (ORLY) record 15‑for‑1 move, which was meant to make shares easier to own for employees and regular investors. Booking (BKNG) now fits right into this stock-split story. The company has approved a 25‑for‑1 forward split, effective April 2, that will take BKNG stock’s share price from the roughly $4,000 range to a more manageable level for investors who like holding whole shares instead of fractions. With institutional buying recently topping selling by nearly 3‑to‑1 in dollar terms, the split could turn improving sentiment into higher trading activity from both big funds and individual investors. ### More News from Barchart * 3 Highest Rated Dividend Kings for Generations of Income * As Nvidia Launches New AI Laptop Chips, Should You Buy NVDA Stock? * GE Aerospace Is Linking Up with Palantir. Should You Buy GE Stock Here? * Markets move fast. Keep up by reading our FREE midday Barchart Brief newsletter for exclusive charts, analysis, and headlines. So, with stock splits back in vogue and Booking opting for one of the market’s most dramatic forward splits in years, is this about to become one of the most compelling ways to play the travel and experiences boom? Let’s take a closer look. Booking’s Financial Scoreboard ------------------------------ Booking runs a large online travel business, connecting people with hotels, homes, flights, cars, and experiences, and taking a cut of each booking that goes through its platforms. Over the past 52 weeks, BKNG stock is down about 17%, and off by roughly 22% year-to-date (YTD). That has pulled the valuation back to more reasonable levels, with BKNG stock sporting a forward price-to-earnings multiple of about 14.4 times compared to roughly 16 times for the broader sector. www.barchart.com Booking has a market capitalization of roughly $128.8 billion and pays an annual dividend of $38.40 per share, which works out to a yield of about 0.94% at the current price. The company paid its most recent $9.60 quarterly dividend in December, has only one year of increases so far, and pays on a quarterly schedule, but it does so with a conservative forward payout ratio of around 16.7%. That leaves plenty of room for Booking to keep raising the dividend without holding back growth. Story Continues In the fourth quarter of 2025, revenue was $6.35 billion, up 16% year-over-year (YOY) and above the $6.13 billion analysts expected, pointing to steady travel demand and solid take rates. Adjusted EPS was $48.80, essentially in line with forecasts. Meanwhile, adjusted EBITDA of $2.2 billion beat consensus estimates by almost 4% with a 34.6% margin, showing that Booking is turning extra revenue into profit efficiently. Operating margin stayed strong at 32%, free cash flow margin rose to 22.3% from 15.2% in the prior quarter, and room nights booked reached 285 million, up 24 million YOY. Together, these figures paint a picture of a platform still adding volume and generating cash even as the share price has cooled. The Growth Engines Powering Booking’s Next Chapter -------------------------------------------------- Booking’s deeper direct connection with Navan (NAVN) is a straightforward example of how the company is leaning into partnerships and technology to keep growth moving while BKNG stock takes a breather. By tying more closely into Navan’s all‑in‑one business travel, payments, and expense platform, Booking.com can put a much wider range of global lodging options — along with better negotiated rates — directly in front of corporate travelers and their finance teams. The upgraded API link matters most in “off‑the‑beaten‑path” locations where Booking’s coverage is strongest, helping companies keep travel policies on track while still offering more choice and lower accommodation costs. The same basic idea is behind the partnership with Spotnana. A direct integration with Booking.com’s latest API gives Spotnana customers and TMC partners full access to Booking’s global inventory and corporate‑style rates, in a user-friendly setup that supports self-service changes and strong agent backing. That makes Booking’s content more embedded and harder to replace as the corporate travel tech stack keeps getting updated. On top of these distribution gains, management is pushing a multi‑year plan to win more share in the U.S. and Asia by using brands like Agoda and Booking.com, building out flights, attractions, and fintech, and growing the Genius loyalty program and alternative accommodations. A Transformation Program targeting $500 million to $550 million in annual run‑rate cost savings is meant to fund these investments in AI, fintech, and international expansion from within, while still lifting adjusted EBITDA margins by about 50 basis points as Booking moves through 2026. What Does Wall Street See for BKNG Stock? ----------------------------------------- For the current March quarter, the average EPS estimate sits at $29.50 versus $24.81 a year ago, which points to 19% YOY growth. Meanwhile, EPS for the June 2026 quarter is expected to come in at $68.43 compared to $55.40 last year, a nearly 24% increase. For the full fiscal year, analysts are modeling for EPS of $267.32, up from $228.06, which works out to 17% growth on a YOY basis. Looking at individual calls, the tone is similar. On Feb. 19, Wedbush analyst Scott Devitt kept his “Buy” rating and $5,300 target, implying roughly 27% potential upside. Back in October, BTIG analyst Jake Fuller also stuck with a “Buy” and held his $6,250 target, signaling confidence that Booking’s work in AI, cost efficiency, and operating leverage can keep driving value well beyond the split. All of this feeds into the broader view. Analysts rate BKNG stock as a consensus “Strong Buy.” The average price target of $5,781.58 suggests about 39% potential upside from here. www.barchart.com Conclusion ---------- If you’re looking for a clean answer, Booking looks like a “yes, but know what you’re signing up for” ahead of the 25‑for‑1 split. BKNG stock has already reset hard, the business is still compounding double‑digit earnings, and Wall Street’s average target implies roughly 39% possible upside from here. That's not the profile of a mature name just using a split as a gimmick. In the near term, expect volatility around macro headlines and travel sentiment, but directionally, the setup favors a grind higher over the next 12 to 24 months as institutional demand, improving fundamentals, and new retail access all intersect on the other side of April 2. _ On the date of publication, Ebube Jones did not have (either directly or indirectly) positions in any of the securities mentioned in this article. All information and data in this article is solely for informational purposes. This article was originally published on Barchart.com _ Terms and Privacy Policy Privacy Dashboard More Info
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