eBay Inc. has announced its acquisition of Depop from Etsy for approximately $1.2 billion in cash. This strategic move aims to enhance eBay’s consumer-to-consumer (C2C) offerings, particularly by reaching younger, fashion-forward consumers and expanding its presence in the recommerce market. Etsy will use the proceeds to focus on its core marketplace and for general corporate purposes, including share repurchases.
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eBay to Acquire Depop from Etsy
eBay Inc. has announced its acquisition of Depop from Etsy for approximately $1.2 billion in cash. This strategic move aims to enhance eBay’s consumer-to-consumer (C2C) offerings, particularly by reaching younger, fashion-forward consumers and expanding its presence in the recommerce market. Etsy will use the proceeds to focus on its core marketplace and for general corporate purposes, including share repurchases.