InfoFi narrative collapses, Kaito, Cookie, and others consecutively shut down related products

MarsBitNews · 2026-01-15T18:14:49+00:00

The cryptocurrency industry has been thrown into turmoil following a tweet from the X product manager, causing the collapse of the InfoFi narrative. Several projects such as Kaito and Cookie have announced the shutdown of related products and are shifting to other areas. Kaito will focus on traditional multi-level marketing, while Cookie will launch real-time market tools. Despite the difficulties, the impact of InfoFi still highlights the importance of the attention economy.

MarsBitNews

2026-01-15 18:14:49

Abstract generation in progress

null

Author: Gu Yu, ChainCatcher

On January 16th, Beijing time, the crypto industry was shaken once again. The popular InfoFi narrative that has been hot since last year suddenly collapsed. Kaito, Cookie, and others announced the shutdown of InfoFi-related products and attempted to pivot, with token prices plunging nearly 20% at one point.

All of this stemmed from a tweet by X product director Nikita Bier. Nikita Bier stated that the team is revising the developer API policy, which will no longer allow applications that reward users for posting on the X platform (such as “infofi”). This has led to an influx of AI spam and reply spam on the platform.

“We have revoked API access for these applications, so your X experience should start to improve soon (once the bots realize they are no longer being rewarded),” said Nikita Bier.

Since most InfoFi projects rely on the X product API to fetch user tweet data and determine reward schemes, once the API is discontinued, the vast majority of content from these products will cease to be updated, losing their fundamental basis.

An hour after the announcement, projects like Kaito and Cookie quickly issued response statements on their official accounts, indicating they had anticipated and prepared for this situation. Let’s first see how they specifically responded.

Kaito: Expanding Beyond Crypto

Kaito stated that in response to the大量垃圾推文 (大量垃圾推文, meaning大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, or大量垃圾推文, o

KAITO-14,77%

COOKIE-18,17%

View Original

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.