A popular content creator recently explained the philosophy behind organizing IRL marathon events. According to him, these in-person experiences are designed specifically for community members who face geographical or financial barriers to travel. "I'm here for the people who can't travel," he shared. "I do my best to deliver an unforgettable experience for everyone... No matter what kind of event it is, I volunteer as your test dummy."

This approach reflects a broader trend in the Web3 and creator economy space—prioritizing community accessibility and shared experiences. By bringing curated experiences to different locations and removing travel friction, creators are building stronger bonds with their audience. The "test dummy" mentality also highlights the willingness to take risks and iterate in real-time, turning every event into a collaborative adventure. This kind of community-first mindset resonates with Web3 culture, where inclusivity and grassroots engagement often drive project success.