2026-01-06 13:20:33

A significant piece of news just broke: retail giant Walmart's fintech platform OnePay announced on January 4, 2026, that it will officially integrate cryptocurrency asset features. Users can now buy and sell BTC and ETH directly within OnePay, as well as store and use them for payments—whether swiping cards at Walmart's over 4,700 stores or paying credit card bills, with real-time USD and crypto asset conversions seamlessly switching.

This may seem ordinary, but its implications are substantial. OnePay ranks among the top five financial apps in the Apple App Store, with weekly traffic exceeding 150 million visits. In other words, an average user can now participate in crypto trading with zero barriers—no VPN needed, no wallet required, no technical knowledge—just like using Alipay.

Looking back at this recent bull market, where BTC surged from $15,000 to $126,000, it’s clear that mainly institutions played a major role, with retail participation remaining quite low. The entire market rhythm was entirely dictated by large funds. But now, the situation has changed—150 million potential users suddenly have a low-cost entry point, representing a massive influx of retail investors.

In the short term, the market might not react much, as it’s currently in a correction phase. But in the long run, once the market rebounds and BTC starts pushing toward $150,000 or even $200,000, this group of users who quickly jumped in through familiar retail ecosystems could become a key driving force behind market growth. The bull market pattern once dominated by institutions might be completely rewritten.

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AirdropAnxiety

· 5h ago

Walmart's move is ruthless. The threshold of 1.5 billion people is gone in an instant. Now it depends on how retail investors play it. This time, the track has truly changed. Institutions can no longer monopolize the market rhythm. When the rebound comes, this group of new retail investors... I mean new users might directly rewrite the entire landscape. With OnePay's huge traffic, if it really gets widespread, whether BTC can break 200,000 is really uncertain. I'm a bit worried. This means more people will get caught in the trap. Should I warn my friends? Forget it, it's already 2026. If I can't persuade them, let them experience the joy of FUD and FOMO themselves. The time has come for retail investors' abilities to awaken, but I bet five bucks most people will still get cut. This is true mass adoption—the era of buying coins through Alipay has finally arrived.

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MetaMuskRat

· 10h ago

Walmart's move is really brilliant. 150 million retail investors can jump in at once. The game rules are about to be rewritten. --- Wait, is this really happening or just another hype? Need to check OnePay's actual data first. --- Damn, it's finally happening. Is this time really going to break 200,000? --- Retail investors and small traders finally have a chance. Unfortunately, most people are still destined to lose money. --- Exciting! BTC is about to take off, the threshold has been lowered to the limit. --- Why do I feel like this news is a bit too good to be true? Could it be a trap? --- FOMO from 150 million people—how high can this price go? Worrying indeed. --- The moment retail finally embraces crypto. --- A real bull market should start like this. That previous wave was definitely just a game for the wealthy.

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SighingCashier

· 10h ago

Walmart's move is truly brilliant, directly removing the barriers for retail investors—180 million people... This bull market pattern might really be about to change. Now Bitcoin is about to reach millions of households. Grandma shopping at the supermarket casually buying BTC is no longer a dream. The worst-case scenario is waiting until the coin reaches 200,000 and only then realizing it, leading to another harvest season for the韭菜 (newbie investors). Old Ma's strategy is extremely clever, directly cutting in from the payment side, giving users no time to react. The difficulty for retail investors to get on board has dropped from the difficulty of college entrance exams to elementary school math. The good days for institutions might be over.

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SeeYouInFourYears

· 01-07 17:35

Walmart has directly eliminated the barriers for retail investors this time, 150 million people can now onboard with zero friction... This is truly a game changer. --- Wait, does this mean 150 million grandmas can buy crypto now? Damn, this might really push the price above 200,000. --- Honestly, institutions have long been full, just waiting for retail investors to take the bait. Now there's an exit... --- Zero barriers? Doesn't that mean the crypto world is really opening up to ordinary people? Kinda scary. --- With Walmart doing this, it seems Americans have completely surrendered. BTC is about to reach every household. --- During a rebound, these people are probably going to suffer heavy losses, but exchanges and Walmart will make a killing. --- Long-term, it’s definitely possible, but in the short term, these retail investors might get cut, and I feel a bit sorry.

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SneakyFlashloan

· 01-06 13:47

Walmart's move is definitely paving the way for retail investors. 150 million people suddenly able to buy coins with zero threshold—if this really blows up, it would be incredible. But on the other hand, will those entering now all end up as bagholders? If this wave of market can be caught properly, I believe in twenty thousand dollars. The key is to see who can't resist jumping in first. OnePay's move has completely blurred the lines between traditional finance and the crypto world. Feels like a signal before dawn. Honestly, talking about 150 million customers is easy, but how many people are really willing to take action is still unknown. American retail investors are quite timid. In my opinion, this is true institutional strategy—letting retail help lift the carriage, perfect. Wait, Walmart directly supporting payments—are they really compliant? Feels a bit intense.

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TokenVelocity

· 01-06 13:45

Walmart's move is brilliant, 150 million people are jumping on board... The era of retail investors is coming --- Zero barrier to entry is truly a watershed moment. It used to be institutions playing with numbers, now even aunties and uncles can buy --- Wait, is this real? Walmart stores directly swiping cards to exchange for crypto? If this spreads, the landscape will really change --- No short-term reaction is normal, but this is just the beginning of retail investors awakening. We're holding on --- Why does it feel like this isn't as simple as it seems... Will the regulatory authorities cause trouble? --- What does 150 million potential users mean? It’s like opening a door directly—retail investors are really about to rise --- The key is the barrier is so low it’s almost unfair, with an experience like Alipay... Too terrifying --- Institutions might be countered by retail investors this time. Let’s watch the show when the rebound happens --- Walmart really dares to play, but the regulations in the US... Never mind, I don’t want to think about it --- If this succeeds, it means mainstream finance has fully embraced crypto, a major trend

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bridgeOops

· 01-06 13:45

Walmart's move is aggressive, directly leveling the playing field for retail investors... 150 million people can now jump on board all at once, which indeed changes the game. The moment of opportunity has finally arrived. After playing this game for so long, the institutions have to share some of the benefits with retail investors. The current question is, can these new users really hold their ground? Or is this just another wave of retail investors being harvested? After such a long bear market, we're finally seeing some hopeful signals. Walmart's involvement—what does it indicate? It shows that big capital is all in on betting... The question is, how high are the fees on OnePay... What are ordinary people aiming for by entering? In one sentence, the next market trend depends on when these 150 million people will truly get on board.

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GhostAddressHunter

· 01-06 13:43

Walmart's move is brilliant, directly brainwashing retail investors and paving the way for entry. 150 million users? If even one percent of that converts... I need to stock up more quickly. By the way, this time is different. In the past, only tech geeks played with cryptocurrencies, now even grandmas can hop on with one click—terrifying. Institutions profit from retail investors, and now they’re watching how high retail investors can push the price. A bit of anticipation. In fact, Walmart's move should have appeared long ago. Zero barriers to entry are truly a killer feature. If this rebound comes, these people might be the ones to take the final baton... Retail investors' money is still the easiest to take.

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CoinBasedThinking

· 01-06 13:37

Walmart's move is truly brilliant, directly lowering the threshold for entering crypto. 150 million retail investors are about to take off. When BTC hits 200,000, these people will go crazy entering the market. The era dominated by institutions is really coming to an end. Zero barrier to entry... This bull market is about to undergo a major reshuffle. If you haven't gotten on board yet, hurry up. The key is that you can use it directly in Walmart stores. This is almost like allowing grandma to buy coins—it's unbelievable. Short-term adjustments don't matter. Anyway, this policy is already a big positive. Just wait for the rebound.

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SerRugResistant

· 01-06 13:21

Walmart's move is really aggressive, with 150 million daily active users directly opening the crypto gateway... Retail investors are really about to take off. When BTC hits 200,000, how will this wave of new users react? I'm a bit期待. Market adjustment periods are actually good opportunities for布局, the entry methods for普通人 are here. It used to be a game where institutions cut leeks, but now the rules have changed? The power of 150 million people... I said it earlier, the ultimate goal of crypto is zero barriers, Walmart's move is too clever. Next bull market will be rewritten, no longer just big institutions dancing alone. This looks simple, but in reality, it has pulled crypto out of the dark into broad daylight. Speaking of ease of use comparable to Alipay... Will普通人 really play? Or is it another round of收割?

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