With a funding of tens of millions of dollars, how is HabitTrade breaking through in the Middle East market?

Crypto broker HabitTrade announced today that it has completed nearly $10 million in Series A funding, led by Newborn Town Inc., with participation from Bright Venture Capital and StableStock. The strategic logic behind this financing is worth noting: a crypto broker dedicated to integrating traditional finance with on-chain trading, partnering with a local operations expert deeply involved in the Middle East market, is providing new ideas for upgrading global crypto financial infrastructure.

Strategic Intent of the Investment Portfolio

This round of financing reflects a clear regional expansion strategy. As the lead investor, Newborn Town Inc. has accumulated a long-term user base and mature localized operational capabilities in the MENA region (Middle East and North Africa). This is a valuable asset for crypto financial platforms seeking to enter the Middle Eastern market.

According to the latest news, Newborn Town Inc. will provide accelerated support for HabitTrade’s regional expansion in terms of traffic, resources, and market synergy. In other words, this is not just an injection of funds but a deep strategic partnership. The follow-on investments from Bright Venture Capital and StableStock further strengthen the professionalism of this financing consortium.

HabitTrade’s Service Positioning

HabitTrade’s core competitiveness lies in its comprehensive brokerage service framework. Based on available information, the platform offers services including:

• Trading services
• Settlement services
• Asset custody
• Stock tokenization issuance
• Using stablecoins as the off-chain financial asset settlement method

The key to this service system is bridging traditional capital markets and on-chain finance. Specifically, HabitTrade not only supports traditional trading processes but also enables assets to flow between on-chain and off-chain through tokenization and stablecoin settlement. This significantly lowers the entry barrier and operational complexity for users wanting to participate in global capital markets.

Why the Middle East Market is a Focus

Why did HabitTrade choose the Middle East as a key deployment area? Several practical factors underlie this decision:

The Middle East market has unique financial needs. The region has a large number of high-net-worth individuals and active investors, but access to global capital markets is relatively limited. Traditional financial infrastructure still faces efficiency bottlenecks in cross-border asset allocation, and the advantages of crypto finance can fill this gap.

Newborn Town Inc.’s involvement further validates this judgment. The company’s localized operational experience in the MENA region means they understand the local regulatory environment, user habits, and market pain points. This understanding is crucial for crypto financial platforms to advance their business within a compliant framework.

Industry Significance

The deeper significance of this financing lies in reflecting the accelerating trend of integrating traditional finance with on-chain finance. In recent years, most crypto finance has focused on purely on-chain assets (such as Bitcoin, Ethereum, etc.), while HabitTrade’s model involves directly tokenizing traditional assets like stocks, allowing users to trade and settle on-chain.

This integration is not merely a technical overlay but involves systemic innovation across regulation, risk control, liquidity, and other dimensions. Newborn Town Inc.’s participation indicates that experienced localized operational teams recognize this direction and are willing to provide resources to support it.

From a personal perspective, such financing events suggest that crypto finance is evolving from “alternative assets” toward “mainstream financial infrastructure.” Platforms capable of connecting traditional markets with the on-chain world may become key tracks in the coming years.

Summary

HabitTrade’s completion of nearly $10 million in Series A funding is fundamentally a strategic regional expansion. Newborn Town Inc.’s lead not only provides capital but also offers the “key” to entering the Middle Eastern market. This crypto broker, through its comprehensive brokerage services and stock tokenization, is attempting to break down barriers between traditional finance and on-chain finance. For the industry, this reflects the ongoing improvement of crypto financial infrastructure and also indicates that the way to access global capital markets may be undergoing profound changes.