New Year’s start has seen a spectacular rally in the crypto market. The MEME coin sector suddenly exploded collectively, with leading projects like DOGE and SHIB surging over 60% in a single day. Various new projects within the Solana ecosystem have been continuously rising, with many communities discussing the possibility of hundredfold returns. This wave of market activity has ignited FOMO in many people, and it’s believed that many have felt the near-crazy heat of the market.

Why is this happening? The logic is actually quite simple. After the approval of Bitcoin spot ETFs, a large influx of institutional funds entered the market to deploy BTC, which also released the market’s risk appetite. With mainstream assets deeply involved by institutions, retail investors and hot money began seeking high-volatility alternatives, making MEME coins the best outlet. Coupled with high-performance public chains like Solana, which offer low transaction fees, becoming incubators for new projects, new tokens are emerging endlessly. Community enthusiasm fuels the trend, and irrational price surges thus unfold.

But here, caution is needed. The essence of MEME coins has never changed — most projects lack fundamental support and are purely emotional plays. History tends to repeat itself: after a rapid surge, a sharp decline and bloodbath often follow. When the market is being discussed by everyone, perhaps it’s precisely the time to hit the brakes.

If you’re interested in a certain project, remember three points: First, don’t act if you don’t understand; second, only use idle funds; third, never go all-in. What is your strategy for this January’s rally?