Apple is hiring more talent to make generative AI run natively on the iPhone

According to a report by IT House on August 6, since the beginning of this year, the upsurge of generative artificial intelligence has swept the entire technology industry. Recruitment information shows that Apple (AAPL.O) is expanding its professional talent team in generative artificial intelligence, and plans to apply the results to products such as iPhone and iPad, and continuously improve the effect of generative artificial intelligence running locally on mobile devices. It is reported that Apple is recruiting dozens of positions for offices around the world such as California, Seattle, and Paris. The main work content is to engage in large language model research, and generate text, images, or codes based on simple prompts from users.