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How small business owners can survive industry upheaval
How small business owners can survive industry upheaval
Yahoo Finance Video
Fri, February 27, 2026 at 5:00 AM GMT+9
Listen and subscribe to The Big Idea with Elizabeth Gore on Apple Podcasts**, Spotify, or wherever you find your favorite podcast.**
Industry shifts don’t have to sink your business. This pro breaks down how to stay on top.
This week on The Big Idea with Elizabeth Gore, Advantage | The Authority Company CEO Adam Witty joins the show to answer the question: _How do you survive industry disruption? _Witty shares his experiences launching his publishing company while offering top insights on how to sustain growth amid industry shifts, including pivots to digital, AI adoption, and more.
Yahoo Finance’s The Big Idea with Elizabeth Gore** takes you on a journey with America’s entrepreneurs as they navigate the world of small business.**
This post was written by Lauren Pokedoff
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