Honor reaches a strategic partnership with the Uzbekistan national team, increasing investment and expanding the layout in the Central Asian core market.

Honor announces a strategic partnership with the Uzbekistan national football team, becoming the official strategic cooperation brand of the Uzbekistan national team for 2026. It is reported that Uzbekistan has become an important overseas market for Honor—one of Honor’s initiatives to deepen its layout in core markets such as Central Asia and to accelerate the process of making its brand younger and more premium. (Jiemian News)

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