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"Game Guru"'s net profit increased by nearly 90% last year, with a dividend of 1.4 billion yuan, and the chairman received over 400 million yuan.
Ask AI · How Can G-bits’ New Games Drive a Major Earnings Rebound in 2025?
The financial report shows that in 2025, G-bits achieved total operating revenue of RMB 6.205 billion, up 67.89% year over year; attributable net profit of RMB 1.794 billion, up 89.82% year over year; and non-GAAP net profit of RMB 1.731 billion, up 97.39% year over year. At the same time, the company’s net cash flow from operations increased by more than double year over year, reaching RMB 2.796 billion.
In fact, between 2023 and 2024, G-bits experienced a two-year decline in both revenue and net profit. The main reason at the time was that games such as the MMORPG “Wendaod” PC game, “Wendaod” mobile game, and “One Thought Xian” (Mainland version) had matured. In 2025, however, G-bits’ new games performed exceptionally well. Among them, “Ask Sword and Immortality” (Mainland version), launched on January 2, last year generated revenue of RMB 824 million; “Fellow Daoists Come Digging for Treasure,” launched on May 9, generated revenue of RMB 603 million; and “Swordstaff Legend,” launched domestically on May 29, generated as much as RMB 1.703 billion last year. However, as of the end of 2025, the “Wendaod” mobile game launched in April 2016 still had the highest revenue among G-bits’ products, with full-year revenue of RMB 1.938 billion, down 6.55% year over year.
In addition, in the fourth quarter of 2025, G-bits’ revenue was RMB 1.719 billion, down 12.65% quarter over quarter; net profit was RMB 580 million, down 1.77% quarter over quarter.
In the secondary market, G-bits’ share price fluctuated and weakened. As of the close on March 26, G-bits’ share price was RMB 364.58, down 2.28% on the day, and down nearly 14% year-to-date.
Worth noting is that G-bits has long been known in the capital market for large-scale dividend payments, and therefore is called a “game dividend stock” among retail investors. According to the disclosure in its 2025 annual report, G-bits plans to distribute a cash dividend of RMB 70 per 10 shares (including tax), with the total cash dividend expected to be RMB 502 million. Among them, the company’s actual controller, Chairman and General Manager Lu Hongyan currently holds 21,412,615 shares of G-bits. Based on the distribution standards of this round, he will receive approximately RMB 150 million in cash dividends. In addition, the second-largest shareholder and Deputy Chairman Chen Tuolin holds 8,086,225 shares of the company, which means she will receive RMB 56.60 million.
In fact, in the 2025 interim period and third quarter, G-bits already conducted two rounds of dividend payments, at RMB 66 per 10 shares (including tax) and RMB 60 per 10 shares (including tax), respectively. The cumulative dividend reached RMB 1.406 billion (including tax), accounting for 78.41% of net profit. Among them, Lu Hongyan alone took about RMB 420 million. At the same time, Lu Hongyan’s annual salary compensation is RMB 3.4302 million (pre-tax).
Written and reported by: Nandu N Video reporter Shili