Tips for Making Money on X: From Zero to 5 Million Views

Want to make money on X but don’t know where to start? It’s no coincidence that millions of users worldwide are beginning to explore this platform’s ad revenue sharing program. Under Elon Musk’s leadership, X has become one of the most attractive money-making playgrounds today. This article will guide you step-by-step on how to earn money on X, from basic requirements to advanced strategies.

Does X really pay creators?

The answer is yes, absolutely real. Elon Musk launched a unique program called the Ad Revenue Sharing Program to support content creators in earning directly on the platform.

This program is considered a major effort by X to promote content creation and ensure fair profit sharing. With over 2 billion monthly visits, X provides an effective advertising tool for businesses, and a portion of the revenue is shared with eligible creators.

Why is X an ideal platform to make money?

Compared to other social platforms, X has clear advantages:

  • Highly attractive revenue share: X shares 97% of ad revenue for the first $50,000, then drops to 80%. Compared to platforms that only share 55%, this rate is extremely appealing.

  • Still an open market: Although more people are joining, X remains a “blue ocean” compared to saturated platforms like TikTok or Instagram. Building a channel on X is still relatively easier than on other platforms.

  • Flexible content policies: Currently, X’s content policies are less strict than some other platforms, allowing more flexibility in your approach. However, for long-term sustainability, creating original valuable content is recommended.

In fact, those who have worked across multiple platforms agree that X is one of the easiest channels to grow today.

Conditions to enable monetization on X

Before turning on monetization, you need to meet three key criteria:

1. Blue Check Account (Verified Badge)

  • Purchase the Blue badge from X at $8/month or $84/year
  • Note: Currently, you can buy verification from many countries, even Turkey at a cheaper price if you want to save costs

2. Achieve 5 million impressions

  • This reflects your account’s ongoing audience engagement
  • You can use view-increasing services, but be cautious as X regularly scans accounts with suspicious follower boosts
  • Recommendation: Build from zero by creating truly valuable content; this is the sustainable way to earn

3. At least 500 followers

  • Absolutely avoid fake followers or buying followers
  • The best way is to join community groups, cross-follow others to ensure genuine followers

Detailed guide: How to earn money on X step by step

Once you meet these three conditions, the next step is to create a Stripe account to receive payments.

Step 1: Link Stripe with your X account

Go to the “Monetization” section on your X account, select “Create Stripe account.” You will be asked to enter:

  • Current email
  • Phone number
  • Then verify your phone and select country: Vietnam

Step 2: Fill in accurate personal information

  • Company type: Choose “Individual”
  • Full name: Very important — write First name, Last name, no accents. For example, if your ID says “Nguyen Van A,” enter “A Nguyen Van”
  • Date of birth: Enter fully
  • Address: Enter both your official ID address and current address
  • Postal code: Look up the postal code corresponding to your address (Google can help)

Step 3: Answer key tax questions

  • Are you a U.S. person for federal tax purposes? → Select “No”
  • Is your mailing address the same as your residence? → Select “Yes”
  • Taxpayer Identification Number not from the U.S.: → Check the box if you don’t have a US SSN
  • Do you want to apply for a reduced withholding rate? → Select “No”
  • Signature confirmation: Re-enter your name as declared

Step 4: Provide bank account info

  • Account holder name: Enter your name
  • Routing number (CITAD): Your bank’s routing number — contact your bank or Google for lookup
  • Account number: Enter your bank account number
  • Confirm: Re-enter to verify accuracy

Step 5: Verify identity

Stripe requires identity verification via ID card:

  • Take photos of the front and back of your ID
  • You can take live photos or upload existing images

Step 6: Review and submit

Double-check all info, ensure everything is correct, then click “Agree and Submit.”

Tip: After registration, download the Stripe Express app to monitor your earnings on X in real-time.

5 effective sales strategies on X

Once monetization is enabled, here are ways to maximize your income:

Strategy 1: Become an affiliate distributor

Buy courses or products from others, use them, then contact the creator to become their affiliate.

  • When approved, tweet about your results
  • Write a detailed thread about your experience
  • End with your affiliate link

This is the easiest way to earn without creating your own products. Important note: Always test the product first — never ask to become an affiliate of something you haven’t tried.

Strategy 2: Create your own course

This is the most effective way to earn on X but requires effort:

Step 1 - Define your niche

  • Pick a field you understand deeply or are working in
  • Or choose trending topics (e.g., AI, blockchain, marketing)

Step 2 - Check market demand

  • Share your progress openly on X
  • Monitor community feedback
  • If responses are weak, pivot your angle or topic

Step 3 - Develop your product

  • Video courses are preferred over eBooks for higher value
  • Use AI tools like ChatGPT to generate content
  • Record slides or screen recordings
  • If time permits, create both and sell as a bundle (upsell)

Step 4 - Price reasonably

  • First course: $8-$20 (eBooks $8-$10, videos $15-$20)
  • Bundle packages can be priced higher

Step 5 - Choose sales platforms

  • Use Substack for paid newsletters
  • Drive traffic from X to your newsletter
  • Or use platforms like Gumroad, Podia

Strategy 3: Build niche content strategies

To sustain income on X, you need:

Select a clear niche

  • A specific field where you are an expert

Content + Hashtags

  • Always produce high-quality content
  • Use relevant hashtags (X suggests hashtags to recommend content)

Engage regularly

  • Respond to comments
  • Find and interact with KOLs and influencers in your niche (“follow and engage”)

Write Threads

  • Instead of long tweets, break into threads
  • Threads are more shareable and get more retweets and bookmarks

Tell stories via Micro-Stories

  • Formula: Introduction → Capture attention → Send message → Call to action

Use videos

  • Instead of just text, record 15-20 second videos about your journey or insights

Strategy 4: Use AI to accelerate content creation

AI tools can help generate content faster:

  • ChatGPT: Write headlines, tweet ideas, thread outlines
  • AI video tools: Create course videos without professional filming

Strategy 5: Offer consulting services in your niche

Once you build your brand and have followers, companies and individuals will seek you for:

  • Product promotion
  • Expert advice
  • Content collaborations

This provides additional income outside the official revenue sharing program.

How to reach 5 million initial views

This is the hardest step. Most people get stuck at 500-1,000 followers. Here are two methods:

Method 1: Gradual content building (sustainable)

Choose a clear niche

  • A field you deeply understand

Create high-quality content

  • Always detailed, valuable, with relevant hashtags

Engage constantly

  • Reply comments
  • Cross-follow with KOLs in your niche

Write threads & make videos

  • Easier to share and retweet

Call to action

  • Remind followers to follow, comment, share

Method 2: Use tools for support

  • Use view-increasing services (be cautious about quality)
  • Use AI to generate diverse, eye-catching content

Important note: X regularly scans accounts with suspicious activity like fake followers or unnatural engagement. If you choose to accelerate growth, select reputable services and balance with genuine content.

Frequently Asked Questions about earning on X

I haven’t received money, why?

Main reason: You haven’t reached the minimum earning threshold of $10 USD.

  • X pays only after accumulating at least $10
  • If below, the amount rolls over to the next payout
  • Be patient and keep growing your channel

Why is my ad revenue share low?

Several factors:

1. Viewers haven’t verified their identity

  • X only counts revenue from views by verified accounts
  • Focus on creating content for active, verified users

2. Low ad bids

  • Ad revenue varies by market and audience
  • Content targeting Vietnam may have lower bids than US/Europe

3. Content not suitable for ads

  • Some topics deter advertisers
  • Focus on high-commercial-value niches (marketing, business, tech)

4. High views but low engagement

  • X prefers content with interactions (comments, retweets)
  • View-only content shows fewer ads

5. Few Blue accounts in comments

  • Ads are linked to the number of Blue accounts commenting
  • Encourage your community to buy Blue to boost ad display

My account is blocked from ads or lost verification

  • Check X’s content policies
  • Contact X or Stripe support for clarification

Conclusion: Start earning on X today

X is a fantastic platform with the highest revenue share in the market. Whether you’re starting from zero or already have followers, the first step is to create valuable content and build a genuine community.

Save this article for reference, and share it with friends to explore earning opportunities on X!

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This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
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