Gate's Multi-layered Presence in Hong Kong Activities — From Brand Exposure to Ecosystem Connectivity

Recently, the series of events held by Gate.io in Hong Kong are not just simple offline promotions but are key nodes in its global strategic layout. For example, during Consensus Hong Kong, Gate not only hosted closed-door professional exchanges and industry roundtable discussions but also organized multiple industry events at different levels beyond the main conference agenda, including investor dialogues, high-end dinners, and open forums.
As an important financial and Web3 hub in Asia and globally, Hong Kong has shifted its positioning toward being a “digital asset center” and “innovation hub” after policy and ecosystem adjustments. The Consensus conference itself, as the largest and most influential blockchain and digital asset summit worldwide, returning to Hong Kong in 2026, already indicates this trend. Gate’s decision to intensively hold activities in this environment and context is fundamentally a strategic scene-based layout. Through offline events, it extends the platform’s positioning from a single trading scene to industry exchanges, ecosystem collaborations, and brand recognition for non-trading products.
In these activities, Gate’s strategy is clearly multi-layered: First, in terms of brand exposure, by integrating with large-scale events like music festivals to connect with youth culture and cross-industry experiences, attracting audiences beyond traditional crypto communities to notice Gate and Web3; second, in industry dialogue, through deep interactions with institutions, financial organizations, and protocol partners, strengthening its voice and collaboration network within the industry; third, in products and ecosystem, by real-time discussions and demonstrations at the event, showcasing products such as multi-chain infrastructure and institutional solutions. Overall, these activities are not just “advertising,” but an effort by Gate to shape its role as a connector and hub within the global ecosystem.