Trump issues coin again: A cold reflection on his wealth rising by 6 billion dollars in one day.

1. Another "wealth myth"?

On September 1st, local time, the Trump family's cryptocurrency project World Liberty Financial (WLFI) officially launched on major exchanges. The tokens held by Trump himself through affiliated entities could be worth over $6 billion. In other words, his net worth increased by $6 billion in just one day.

However, behind the carnival often lurks huge risks. The TRUMP token, launched on January 17 this year, serves as a cautionary tale. Within less than 48 hours of its launch, it climbed into the top 20 cryptocurrencies globally, with its total market capitalization soaring to $15 billion at one point. However, the good times didn't last long, as the price experienced a halving and then another halving, and now it has fallen 90% from its peak, leaving only retail investors to foot the bill.

Now, the Trump family has been "issuing coins one by one". What is the difference between the latest WLFI and the previous Trump coin?

2. This time it's not just a gimmick.

Unlike the loose and strongly meme-based Trump coins of the past (which became popular through internet trends and topics, lacking actual application scenarios), WLFI is truly tied to the Trump family.

Its core revolves around the stablecoin USD1, which claims to be fully backed by cash and short-term government bonds; governance rights are held by the WLFI token. In the official documents, Donald Trump himself is listed as an "honorary co-founder," and Donald Jr., Eric, and Barron Trump are all on the founder's list. The family-related DT Marks DEFI LLC not only holds a large amount of WLFI but can also directly share in the profits.

The operational logic of WLFI is also different from traditional stablecoins:

Reserve Fund Generates Interest →

Interest enters the agreement income →

Profit buyback and burn WLFI →

Indirect benefits for holders.

In simple terms, it means using the money earned from stablecoins to buy back WLFI and then burn it, thereby making WLFI a governance token with deflationary properties.

The team background is no longer a temporary patchwork, but is built by the Trump family, the New York real estate family Witkoff, and some long-term allies. The goal of WLFI is to combine traditional finance with DeFi (Decentralized Finance: a financial service system based on blockchain smart contracts that does not rely on banks or brokers) through the stablecoin USD1 and the governance token WLFI.

However, the project's progress has been very slow. Since its debut in September last year, it was not until March this year that USD1 was launched, and it was only announced on September 1 that it would integrate Raydium, BONK.fun, and Kamino on Solana. The core DeFi functionalities—such as lending and liquidity pools—have still not gone live.

3. The "Black Box" of Circulation Rate

Before WLFI goes live, the most concerning question in the market is: how much can actually be circulated?

Just like the circulating shares in the stock market, if the original shareholders hold a large amount of low-priced chips and there is no lock-up period, they may cash out directly on the day of listing, causing the market to be "harvested."

WLFI once published an article explaining the initial circulating supply, but it was later deleted, leaving the market with even more doubts. It was later re-launched, disclosing that the initial circulating supply is approximately 24.67 billion pieces (accounting for 24.67% of the total). The remaining distribution is:

Token Sale: 33.893%

Community Incentive: 32.6%

Co-founder: 30%

Team and Advisors: 3.5%

Based on a price of $0.24, the circulating market capitalization is approximately $7 billion. Over 20% of the shares are directly held by the Trump family. Although these tokens cannot be traded temporarily, the selling pressure will always exist in the future.

IV. The Feast of Capital

The other side of WLFI is that capital parties have preemptively ambushed and entered at low prices. In his 2025 financial disclosure, Trump stated that he made a profit of 57.4 million dollars through WLFI, holding as many as 15.75 billion tokens.

At the same time, multiple institutions entered the market at a cost far lower than the buying price of retail investors:

DWF Labs: Buy at $0.10;

Aqua One Fund: $0.125 investment for $100 million;

B2C2 Group: Cumulative investment of 80 million US dollars;

ALT 5 Sigma (NASDAQ-listed company): $0.20 price commitment to buy $1.5 billion worth of shares.

On-chain data shows that 80% of the top ten holders have chosen to take profits. The so-called "decentralized finance" still sees wealth flowing to big capital in practice, drifting further away from the true ideal of decentralization.

V. Cold Reflection After the Frenzy Subsides

As of the completion of this article, the price of WLFI/USDT has dropped from $0.47 to $0.24 on some platforms, nearly halving the investment for retail investors who entered at the peak. Whether WLFI can truly integrate into DeFi and build a healthy ecosystem is still a question mark. It has been proven that the high volatility of cryptocurrencies almost always comes with high risks, and if it solely relies on short-term speculative funds, the project is ultimately hard to sustain.

In contrast, RWA (Real World Assets: mapping offline real assets onto the blockchain) is gradually becoming the bridge for the cryptocurrency industry to "transition from virtual to real." Its logic is not to create speculative games one after another, but to bring real assets on-chain, making finance more transparent and robust.

For ordinary people, studying how the Trump family issues tokens may serve as a topic of conversation; however, what is truly worth investing in is systematically learning the underlying logic and applications of RWA. Whether it is companies seeking financing or individuals enhancing their competitiveness in the workplace, this knowledge can bring more lasting value, rather than being caught up in the aftermath of hype and chaos.