Bitcoin yield strategy expansion

Key Points:* LiveOne raises $8.9M for Bitcoin strategy, with up to $500M approved.

• Plans fuel confidence in crypto’s value potential.
• Market reactions expected to follow fund deployment. LiveOne, listed on Nasdaq, raised $8.9 million on July 16, 2025, through a public offering to launch its Bitcoin yield strategy.

This strategy signifies a pivotal integration of digital assets, aiming to unlock shareholder value and inspire innovation in digital finance.

LiveOne’s $8.9M Public Offering to Boost Bitcoin Strategy

LiveOne, under the leadership of CEO Robert Ellin, has launched a new Bitcoin-based financial strategy, publicly issuing $8.9 million in common stock. The company aims to integrate its business with digital asset strategies, with an initial allocation of $10 million.

This strategic move implies that LiveOne is entering the digital finance sector, offering innovative opportunities for its business model. With board approval, the company is also planning up to a $500 million investment, enhancing growth potential.

“We’re incredibly excited to launch LiveOne’s Bitcoin treasury strategy, marking a bold step toward integrating the future of digital assets into our business. This initial $10 million investment — and the Board’s approval of up to $500 million—underscores our confidence in the long-term potential of crypto-focused assets to enhance shareholder value and fuel our continued innovation at the intersection of entertainment and technology.” — Robert Ellin, CEO of LiveOne (GlobeNewswire)

Market reactions have remained muted, as stakeholders await the deployment of these funds. Robert Ellin expressed confidence in the venture’s potential to enhance shareholder value and propel innovation across entertainment and technology sectors.

Bitcoin Price Surge and Strategic Implications for LiveOne

Did you know? LiveOne’s move mirrors prior corporate treasury strategies similar to MicroStrategy’s, reinforcing Bitcoin as a trusted reserve asset.

Bitcoin’s current price stands at $119,020.27, with a market cap of 2.37 trillion USD. Dominating 62.98% of the crypto market, recent data from CoinMarketCap shows an 8.70% increase over the past week. The trading volume reached 78.84 billion USD, with fluctuations in the last day.

Bitcoin(BTC), daily chart, screenshot on CoinMarketCap at 12:40 UTC on July 16, 2025. Source: CoinMarketCap According to the Coincu research team, the planned Bitcoin strategy could reshape both financial and technological frameworks. With Bitcoin’s sustained growth, the integration of such strategies may encourage other companies to explore similar initiatives, fostering a broader acceptance of cryptocurrencies.

| | | --- | | DISCLAIMER: The information on this website is provided as general market commentary and does not constitute investment advice. We encourage you to do your own research before investing. |